Trivandi Academy Course
MajorEvents101
Major Events 101 is a groundbreaking, CMI-accredited course that equips aspiring and experienced major event professionals with the comprehensive knowledge and practical skills needed to excel in the industry. Devised by industry experts and university professors, it provides a 360-degree view on how major events are put together and how each aspect relates to one another.
CourseHighlights
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WhyParticipate?
Whoisitfor?
Anyone and everyone working in the wonderful world of major events, including:
CourseModulesandContent
Course content focuses on the strategic thinking, planning, and operational processes and practices for delivering major events and operating major venues, across the following core topics.
Strategy and Bidding
An in depth look into why cities and countries bid for major events, the criteria and evaluation process, and the importance of aligning bid strategies with a host’s economic and societal priorities, and baking in legacy from the outset.
Event Planning
An introduction to the Major Event Planning Framework, including programme management office, central planning, operational planning, the functional areas involved, concept of operations, C3 and main operations centre, client groups and service levels, and venue operations and management.
Commercial and Procurement
An overview of event budget, procurement, host city contracts, venue agreements, marketing, sponsorship, ticketing, media and broadcast, licensing, merchandising, look and branding.
Operational Readiness
A deeper look at countdown planning and implementing operational readiness activities, including test events, simulations, desk top exercises, and rehearsals.
Event Operations
An introduction to event operations across every functional area with overviews and examples for each.
Evaluation and Legacy
Understanding and exploring the key dimensions of event evaluation, including social, economic, environmental, health, cultural, political and sectoral impact and legacy, as well as knowledge transfer.
Strategy and Bidding
An in depth look into why cities and countries bid for major events, the criteria and evaluation process, and the importance of aligning bid strategies with a host’s economic and societal priorities, and baking in legacy from the outset.
Event Planning
An introduction to the Major Event Planning Framework, including programme management office, central planning, operational planning, the functional areas involved, concept of operations, C3 and main operations centre, client groups and service levels, and venue operations and management.
Commercial and Procurement
An overview of event budget, procurement, host city contracts, venue agreements, marketing, sponsorship, ticketing, media and broadcast, licensing, merchandising, look and branding.
Operational Readiness
A deeper look at countdown planning and implementing operational readiness activities, including test events, simulations, desk top exercises, and rehearsals.
Event Operations
An introduction to event operations across every functional area with overviews and examples for each.
Evaluation and Legacy
Understanding and exploring the key dimensions of event evaluation, including social, economic, environmental, health, cultural, political and sectoral impact and legacy, as well as knowledge transfer.
Accreditation
MajorEvents101isCertifiedbyCMI
We are proud that our events courses are recognised by the Chartered Management Institute (CMI) which will give you a valuable qualification and professional recognition.
Testimonials
CourseFeedback
Trivandi can be very proud of the product which they have put together. The blend of visual and written materials - and the social learning approach – is considered, well-thought through and makes for an interesting learning environment. It’s important in an industry which is so operationally focused, to give attention to the management practices, concept and theories which underpin bidding for, planning and delivering outstanding major events. The ME101 course provides a well-rounded introduction to those things and a range of other major event components including how to deliver tangible impacts and maximise hosting opportunities.
Todd Cooper
UK Sport, First Cohort Participant
When we delivered the London 2012 Olympic and Paralympic Games, many of us hadn’t worked on such large-scale, major events before and we had to learn as we went along. Major-Events 101 is an excellent opportunity to fast-track the knowledge and understanding of event leaders and professionals involved in every stage of delivering complex events. I highly recommend participation whatever your role or experience level.
Lord Paul Deighton
Former CEO, London 2012 Organising Committee
Major Events 101 has provided me with an enriching learning experience that has significantly broadened my knowledge. I’m also really enjoying the emphasis on professional networking and collaboration. I’ve had opportunities to connect and engage with professionals from the industry. I feel part of a great learning community and it’s opening doors for future collaboration.
Carla Glossip
First Cohort Participant
“The Major Events 101 Course is a great introduction to the world of Major and Mega Events. The sections are easy to digest, and Professor Mike Duignan provides great insight through videos, illustrations and great interviews with industry experts on relevant topics. The course explores every aspect of event planning, whether you are at the start of the journey with the bidding process or in the thick of event delivery! It is really useful to have that birds-eye view on every area with some great takeaways from the course.”
Katie Griffin
UK Sport, First Cohort Participant
LearnFromLeadingIndustryExperts
Major Events 101 has been developed by Trivandi’s specialist events team and Associate Network of subject matter experts, in partnership with Dr Mike Duignan, a highly experienced university professor and expert in the economics and social impacts of events and festivals, who is Trivandi’s Director of Research, Innovation & Education.
It features over 20 video interviews with seasoned major event experts who have planned and delivered the world’s biggest and most complex events and venues. These include:
Lord Paul Deighton
Former CEO, London Organising Committee for the Olympic and Paralympic Games
James Bulley
CEO, Trivandi, former London 2012 Director of Venues and Infrastructure and CEO Ashgabat 2017 AIMAG
Giles Long
TV Presenter, motivational speaker and inventor of Paralympic classification graphics system LEXI
Nicky Hughes
Former London 2012 Head of Government Relations and Public Affairs, and Communications Expert
Piers Shepperd
Technical Director of multiple major ceremonies
Mari Holloway
Strategic and Operational Leader in Catering, Cleaning and Waste
GainInsightsfromIconicMajorEvents
Participants will receive first-hand knowledge, experience and learnings directly from these experts and their accumulated pool of knowledge across projects including:
FrequentlyAskedQuestions
SignUp&GettoLearnfromtheBest
Learn from the best and access modern, career-defining training covering all key event management disciplines.